an initiative of AIC

שמחה

Mitzvahs That Float.

A global movement spreading Jewish joy, unity, and kindness — one duck at a time. Hide a duck, find a duck, share the smile.

If hate can go viral, why can't love?

67 ducks found across 18 countries
67sightings on the mapas of Oct 14, 2026
18countries spotted in
10,000ducks made

Ducks have turned up in 18 countries — carried by the people who found them.

Real ducks. Real strangers. Real smiles.

Every photo here was sent in by a Quacker who found a duck out in the world — a car wash in Carolina, a cruise buffet in the Bahamas, the Chagall windows in Jerusalem.

See every sighting →

In their own words.

Every duck lands in a real moment. Here's what a few finders wrote back when a small blue duck turned up saying שלום.

the revolution, in three parts

Everything floats from here.

read · reflect · kvell

Fresh from the columns.

joy & courage · start here

Browse all columns →

the sightings map

Every pin is a smile.

Explore the full map →

A duck at the Chagall windows in Jerusalem. One at Times Square. One riding a cruise at sea. Every pin is a Quacker's photo — and every photo is a little Jewish joy passed along.

Follow the flock

New sightings, new ducks, and the latest drops, on Instagram and Facebook. Found one? Tag @kosherduckrevolution so we see it.

how a drop works

Hide it. Find it. Pass it on.

Hide it

Tuck a duck somewhere a stranger will grin to find it: a park bench, an airplane tray table, the rail of a cruise ship.

Find it

Every duck comes with a tag, and the tag carries a QR code. Scan it and you land on the page where you put your duck on the map.

Pass it on

Snap a photo, add it to the map, and hide the duck again for the next person.

then it starts all over again

One duck, many hands. That's how a rubber duck turns up at Times Square, the Chagall windows in Jerusalem, and on a flight over the Atlantic.

for the kids in the room

Things to do with a duck.

A game, a kindness card to print, a Friday sundown you can walk through, and a kit for whoever is running the room.

where your mitzvah goes

Every duck backs the work.

Eighteen dollars a duck. Three dollars is the duck itself; the other fifteen is a tax-deductible gift to the Atlanta Israel Coalition — funding education, community-building, and relief work. You're buying a smile and backing the mission in the same click.

  • Education
  • Community
  • Relief work

שמחה

Joy is the strategy.

Jewish pride, out in public, one smile at a time. A duck under the Chagall windows in Jerusalem. A duck on a cruise buffet in the Bahamas. A stranger who scans the tag and writes back. If hate can go viral, so can this. The doors are wide, and the Jewish core is unapologetic.

Try

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